Park Bloggin’

by Larry Litton In the last four seasons, Six Flags parks across the United States have gone through a dramatic transformation. We are especially proud of the improvements we have made in our food locations.
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Each year at IAAPA Attractions Expo, the association features some wonderful young folks called “ambassadors.”
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Is 5D just a marketing gag? That’s how some perceive it. Others argue that adding movement to 4D effects and 3D film does the trick. Here Dr Gerhard Frank attempts to settle the debate once and for all. Read on, then have your say…
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by Dennis Speigel There are many things that contribute to the success of a leisure attraction – design, marketing, maintenance, safety, finance, food, beverage and retail. However, the most important factor in making sure all of…
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by Dr Jack Samuels At this time of continued financial pressure, it is time to think critically about managerial functions and attitudes throughout our industry. The parks and attractions industry is not devoid of the problems that…
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The food service at Ocean Park in Hong Kong is the most inspired I’ve ever seen in a theme park. If ever you visit, be sure to check out the Bayview Restaurant and Terrace Café (pictured).
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by C R Brumfield New science shows that highly emotional experiences can be “tattooed” into a patron’s mind with the introduction of branded signature scent, and then replicated at a later point and time – specifically at the point…
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by Bob Rogers We are commoditising our parks. We are using meetings like IAAPA, Euro Attractions Show and Asian Attractions Expo to copy rather than inspire each other. Identical solutions are appearing everywhere for everything. Our…
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by Liu Jinwang n 2006 Liu Jingwang, now chairman of the Chinese Association of Amusement Parks and Attractions (CAAPA), voiced concerns about the “overheating” of the domestic industry. Two years on, he tells Park World the situation…
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by Tony Noblit When it comes to the environment, social responsibility is no longer just an option. Environmental awareness is top-of-mind to many consumers and businesses.
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