Theme Park, Amusement Park and Attractions Industry News

Simworx lands Drayton deal

4D theatre for 2009

After a two-year courtship, Simworx has finally concluded the sale of a 4D effects theatre to Drayton Manor park in England. Due to open at the beginning of the 2009 season, the 152-seat attraction will be housed inside in an existing building.

Simworx will provide a full turnkey installation including a Christie high definition 3D projection system, 4D effects seats and special effects lighting. Among the films due to be shown will be the Simworx distributed, Red Star Studios produced, Curse of Skull Rock (pictured), winner of the Best Children’s Animated Film award at the Stuttgart Film Festival.

The new theatre is expected to act as a reference project and “showroom” for Simworx, which is based locally in the town of Kingswinsford in the West Midlands. “We are pleased to be working with a UK company,” says Drayton Manor’s operations manager, Ed Pawley.

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