Sally Dark Rides, a leading creator of family ride experiences around the globe, has partnered up with Cloudco Entertainment to to create a dark ride based on the Care Bears brand, to venues around the world.
The Care Bear brand is well known across the world, introduced in 1982 through consumer products & greeting cards, to further then feature in animated TV shows and films.
In this new family- friendly attraction, guests will board ‘cloud cars’, where they will be immersed into vibrant environments, brought to life through the use of special effects (sounds, lighting, animatronics and scents).
Lauren Weaver, vice president of business development and marketing at Sally Dark Rides, said:
“We are incredibly excited at the opportunity to bring the world of Care Bears to life by way of an immersive dark ride attraction.
“With such worldwide popularity from kids and adults alike, we see incredible potential with this nostalgic, huggable, colourful and inclusive brand. We wholeheartedly believe this family dark ride would be successful in any theme park or entertainment centre around the world.
“At Sally, we’re always looking for ways to transport guests to new places and new environments, introduce them to their favourite characters and give them an experience that they would never get at home.”
