Theme Park, Amusement Park and Attractions Industry News

New baa-rmy Shaun the Sheep ride

Florida-based dark ride specialists Sally Corporation and Aardman, the world-famous studio based in Bristol, UK, have signed a deal to design and market a dark ride based on the family-friendly franchise Shaun the Sheep.

Shaun fans will be able to join the flock and conquer the chaos on the farm stepping aboard a custom themed dark ride vehicle that will transport them through the rural, rustic and colourful world of Shaun the Sheep, featuring dozens of scenes inspired by the stop motion series.

Sally Corporation has previously created dark ride experiences based on popular franchises, finding success with the award-winning Justice League: Battle For Metropolis.

 

“With Sally’s ability to scale dark rides to any budget or footprint, the possibilities are endless. This attraction is perfect for any park or FEC looking to satisfy their family demographic. From farm-themed attractions and play parks, to cafes and stage shows, people are noticing the universal appeal of this popular IP and integrating it into attractions world-wide. Now, Sally gets the opportunity to join in the fun and create a fully immersive Shaun the Sheep dark ride that will be nothing short of a flockin’ good time.”

– Lauren Weaver, Sally’s director of marketing & business development

 

“Shaun the Sheep loves new adventures and we’re thrilled by the opportunity to provide Shaun’s global family audiences with a completely unique way to immerse themselves in the world of our characters. Integrating Shaun’s slapstick humour and farmyard antics into a thrilling dark ride experience promises to be an exciting creative partnership that we hope audiences will adore.”

– Ngaio Harding-Hill, senior manager of attractions and live experiences at Aardman

The Shaun the Sheep dark ride is flexible in size and configuration

Both companies will be on hand to discuss the Aardman ride concepts to prospective buyers during the upcoming European Attractions Show in Amsterdam, September 25th-27th.
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