Theme Park, Amusement Park and Attractions Industry News

Jora Vision create young Rembrandt experience

May 17 saw the Young Rembrandt Studio open its doors at the historic 17th-century dwelling, Langebrug 89, where Rembrandt received his first painting lessons from his mentor, Jacob van Swanenburg. This listed building now houses a unique stop in the “In the Footsteps of the Young Rembrandt”, a walking tour through the city of Leiden.

Jora Vision designed, built and directed the attraction, which follows the story of a young Rembrandt in a seven-minute show taking place in the reconstructed studio of Swanenburg.

“The show highlights the Dutch Master’s unique talents, and takes visitors through the journey of creating and mixing paints in 17th-century style, using exotic pigments and minerals,” said Marco Ruzza, creative director at Jora Vision. “This is explained using video mapping technology. Guests can get a glimpse into the painter’s childhood spent through the streets of his home town Leiden. The experience immerses guests in the artist’s life and work in a unique way, ensuring that they will see Rembrandt’s work from a whole new perspective.”

The Young Rembrandt Studio, which is free of charge, also houses a gift shop and information point for the city of Leiden.

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