Theme Park, Amusement Park and Attractions Industry News

ILP to asisst Emaar Malls Group

Dubai Mall will featue entertainment attractions

Innovative Leisure Partners (ILP) has been retained as a consultant to the Emaar Malls Group to assist in the set-up of the entertainment and attraction venues within the planned Dubai Mall.

Located in the prestigious Downtown Burj Dubai development, the Dubai Mall is a flagship project for Emaar Malls Group and will be located close to the new Burj Dubai tower, soon to become the tallest building in the world.

ILP will take a consulting role in the lead up to the mall’s launch, advising on a wide range of attractions including a 22-screen luxury cinema, 85,000 square foot family entertainment centre, an Olympic-sized ice skating rink, 60,000 sq ft children’s edutainment centre and the world’s largest single volume interactive aquarium. Chuck Hendrix, formerly with Six Flags, is CEO of ILP, which is based in Houston, Texas.

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