Theme Park, Amusement Park and Attractions Industry News

Creative Works hosts record Amusement 360 event

Creative Works, a leading attraction designer and manufacturer for the amusement industry, hosted a highly-anticipated Amusement 360 Event on 25-27 April in Indianapolis.

The three-day event drew a record registration of more than 110 attendees, consisting of existing amusement venue owners and new start-ups looking to open their first venue.

The Amusement 360 event provided attendees with a unique opportunity to learn how to build a more profitable business. Creative Works organised more than 14 hours of programming and brought in 18 speakers to present on a wide variety of topics, including local PR, influencer marketing, habit building for training, group sales strategies, food and beverage programs, and much more.

In addition to the educational presentations, the company also hosted in-depth interviews with three different operators. Zach Johnson from Rev’d Up Fun talked about how he created sustainable growth, Craig Buster from Coconut Bowl shared his journey to become the Top FEC in the World, and Eddie Hamann and Stan Manousos from Andretti Indoor Karting & Games shared their model for how they have scaled into a nationally recognised entertainment brand.

Networking with other operators and entrepreneurs is one of the most important aspects of any successful event. Creative Work scheduled plenty of time for attendees to meet one another, build relationships, and create a greater sense of community during breaks, dinners, and site visits.

“Amusement 360 is such an amazing, well run, well organised event. The quality of speakers, interviews, and sponsors is top notch! This has become a don’t miss event,” said Sandy Johnson, one of the attendees who operates a venue.

The event also featured presentations that went beyond the tactical operations of a venue and helped attendees become better leaders. The highlight was a keynote presentation by Scott Harvey, a former FBI-trained hostage negotiator, where he shared tactics to speak with confidence and build more influence.

“We are thrilled with the success of this Amusement 360 event,” said Armando Lanuti, President of Creative Works. “We strive to provide the amusement industry with the resources and knowledge they need to thrive, and we are grateful for the overwhelmingly positive feedback we received from attendees.”

“What I learned in two and a half days would have taken many years of real world trial and error experience to achieve and understand,” commented Jeremy Hamilton, an attendee who is opening his first venue.

The next Amusement 360 Event takes place on 19-21 September 2023 in Indianapolis. Speaker and schedule details will be announced soon, and early registration is open.

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