Theme Park, Amusement Park and Attractions Industry News

Wilderness Wharf – a family resort on the doorstep of Gulliver’s World

The family business, which has been running for over 40 years has seen great success, and rapid expansion- recently starting work to construct its fourth Theme Park Resort, which is located in Rotherham.

Exciting news has now been announced of a proposed expansion for their Warrington site. Planning applications have been submitted to create a unique resort, adjacent to the existing theme park and hotel. The £3.8m development, if approved, will create two brand new themed hotels. The hotels will be fairy-tale princess and pirate ship themed, sure to be a huge hit with families looking for a break with a difference.

Julie Dalton, Managing Director of Gulliver’s said: “The plans we have put forward are really exciting and will be of great benefit to the local Warrington community. Our current themed accommodation is really popular across all three of our sites, and the Gulliver’s Hotel is also busy with business stays and events, given the excellent motorway links to both Liverpool and Manchester. In recent years we have seen a notable rise in families coming for short breaks rather than day trips, we want to meet this demand and create something magical.”

The expansion is sure to offer a boost to the local economy. Not only will the new resort attract families from across the UK and beyond, who otherwise wouldn’t visit Warrington, there will be new jobs on offer and new facilities available.”

Julie continued: “We always aim to give back and support the neighbouring community where possible, we have made sure a huge amount of the investment will go back into the local area. Not only will there be a minimum of 40 jobs created, the hotel rooms will be constructed at a firm just a short distance away in Lymm, Warrington.

“It is incredibly important to use local businesses where possible and this is something we always strive to do at Gulliver’s. After construction our in-house team will install and theme the hotel into the new resort. Wilderness Wharf will encourage families to get fresh air and spend quality time together, as always, we aim to have options to suit all budgets and requirements.”

Included in the development proposal is a change of land use to accommodate a resort including lodges and facilities such as a reception, café and activity centre.

The outcome of the planning applications is expected in April. Subject to approval, construction is set to commence in the spring/summer of 2019 and progress in two phases, taking between two and three years to complete.

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