Theme Park, Amusement Park and Attractions Industry News

Out of this world experience comes to Wembley with ImmotionVR

Promising to take fun to a whole new dimension, ImmotionVR is the latest new attraction to come to London Designer Outlet (LDO) at Wembley Park.

Situated next to the world-famous Wembley Stadium, the fully immersive virtual reality (VR) experience centre takes guests into new realms thanks to motion simulators, wrap-around sound and multi-direction movement. One minute they could be travelling around the globe with Santa’s elves making sure presents are delivered in time, the next they’re in space and trying to save civilisation.       

Experiences start from just £5 and there are a whole host of virtual worlds to explore suitable for adventurers of all kinds and ages (6+) – from lending a hand to Santa in Elf Power Inc to underwater exploration with the Legend of Lusca to Delta Zero a race to save humankind from impending doom.

Open seven days a week, Monday to Saturday 10:00 – 20:00, and Sundays 10:00 – 19:00 visitors are advised to visit to book an experience.

Arek Antoniak, Head of Retail Operations at ImmotionVR, said: “We’re excited to be opening in such a prestigious venue as LDO in Wembley Park. We’ll be offering families a unique type of experience, with cutting-edge VR that will be a great addition to the leisure park, creating new experiences where the possibilities are literally endless.

“From young to old, VR will take you to new worlds or provide a new twist on familiar tales. We’re expecting a busy first few weeks, so booking ahead of time is recommended.  With a host of different experiences, we can guarantee you and your family the most intense and immersive illusion.”

Sue Shepherd, LDO’s centre manager said: “We’re delighted to welcome Immotion VR in good time for the Festive season and the upcoming school holidays.  It adds a new dimension to LDO’s existing diverse range of retail, leisure and dining and is a fun and innovative way to experience the best in virtual reality.” 

The Mayor of Brent, Counsellor Arshad Mahmood, who officially opened the new store said: “I think it’s a great experience, I really enjoyed having a go. It’s an amazing spot for the store, this part of the centre is always busy with shoppers. Plus, there isn’t anything like this locally, so it’s a nice new addition to the London Designer Outlet, a fresh alternative experience for people to try out and enjoy with their families. I’m certain my grandchildren will love it!”


Key VR experiences include:


Elf Power Inc, Christmas Experience – Jump into a VR experience pod and ride around the globe with Santa’s elves making sure Christmas gets delivered on time.  This unique, family friendly experience is sure to add magical and sparkle to your festive activities and is right in the heart of the city. Why not pop by and add some festive fun to your Christmas shopping? View the trailer:


JINXEDTake a ride on our virtual ghost train JINXED, where you will descend into the strange workings of a jinxed mind. Our very own master of mystery will entertain you as you travel through his strange and captivating world.  Despite being safely enclosed in your own VR Cinema Pod, thrillseekers might want to hold on as the wheels on this ghost train come very close to coming off the rails. Prepare to be Jinxed… if you dare.   View the trailer:


DeltaZero – Base Zero has received a distress signal from its mining planet. No one knows why. Delta Squadron is sent on a mission to uncover the mystery and YOU are a key member of that team. Head into deep space on an action-packed ride that takes you across distant galaxies, hurtling through asteroid fields and into epic space battles. Prepare for the edge of your seat encounters as your team attempt to save civilisation from the threat of advanced alien technology. View the trailer: 


Legend of Lusca – An amazing sub-sea adventure in your very own mini-sub, with a surprise or two along the way, as you explore corals, shipwrecks and the mysteries of the deep. View the trailer:


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