Theme Park, Amusement Park and Attractions Industry News

How do you expect the high cost of fuel will impact your attendance this season?

Stephen Lorton, Paultons Park, UK (pictured): I don’t know, you can look at it two ways. In some ways rising fuel costs might not be great but then again with rising air fares maybe people won’t want to go away and they’ll stay in the UK.

We have already seen people on the internet saying they don’t intend to go abroad this year. We are very fortunate because we are on the edge of the New Forest where there are lots of things to do down here if people want to come and stay for a few days. Hopefully they’ll spend one of those days with us.

Chris Maier, Land of Make Believe, USA: One to two gallons of gasoline will get our patrons to the Land of Make Believe. If the weather is good, and the forecast is good this summer, guests in the northeast United States will take day trips that are within three to five gallons’ round trip. However, high gas prices certainly will not help any businesses as it will affect the amount of discretionary family spending.

Hogne Høstmælingen, Hunderfossen, Norway: We don’t think the high cost of fuel will have any severe impact on our attendance. People plan their holiday with their car anyway, and here in Norway we are familiar with high fuel prices.

Jason Freeman, Six Flags New England: Although gas prices are on the rise, most of our guests live within a one-tank radius from Six Flags New England. For most, we are right in their backyard. We have incredible offers for those looking to stay close to home and do “daycations” with their family. For instance, a season pass which is valid at the park all season long as well as other Six Flags properties, is only $10 more than a one-day ticket. So for 10 extra dollars, a family can visit all season long, enjoy the theme park and the waterpark, 12 free concerts and special events including Fright Fest. I think we truly offer the best value entertainment.

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