Wonderla Holidays, the largest amusement park chain in India, is excited to present its cherished mascot, Chikku, in a vibrant new form that aligns with the tastes of the evolving younger demographic. Chikku has long been a beloved symbol of Wonderla, fostering connections with families and children. This reimagined version of Chikku infuses a fresh and dynamic spirit into the Wonderla experience, appealing to contemporary audiences.
In conjunction with this transformation, Wonderla has partnered with the esteemed CGI studio Red Raion to launch “Adventures of Chikku – Wild Ride,” a groundbreaking CGI film that elevates the Adventures of Chikku narrative. The much-anticipated premiere occurred at Wonderla Kochi, showcasing Chikku’s striking new appearance alongside the interactive film. The event was attended by notable figures including Arun K. Chittilappilly, Managing Director, Dheeran Choudhary, Chief Operating Officer, Ravikumar M.A., Park Head-Kochi, Wonderla Holidays Ltd., and Salvo Fallica, Chief Operating Officer, Red Raion.
The film is set to debut at Wonderla amusement parks in Bangalore and Hyderabad, enhancing the existing Adventures of Chikku ride with an engaging new storyline and cutting-edge visuals.
The narrative invites audiences on an exhilarating adventure as Chikku and his companions discover a futuristic skateboard that quickly spirals out of control, resulting in comical mishaps, thrilling twists, and energetic escapades. With its vivid visuals, lively characters, and synchronized special effects, this immersive experience emphasizes themes of teamwork, friendship, and enjoyment, redefining the enchantment of Chikku’s adventures for a new generation.
Speaking on the launch, Mr. Arun Chittilappilly, Managing Director of Wonderla Holidays Ltd., said:
“We are delighted to introduce ‘Adventures of Chikku – Wild Ride,’ a testament to our commitment to offering unique and world-class entertainment tailored specifically for Indian audiences. With consumer preferences rapidly evolving, we recognize the need to create experiences that resonate deeply with today’s demanding and dynamic audiences. By collaborating with a global renowned brand like Red Raion, we’ve been able to bring Chikku to life in an extraordinary way, setting the stage for a new era of immersive storytelling and merchandise opportunities that cater to Indian families and thrill-seekers alike. Adventures of Chikku – Wild Ride offers great potential for the development of further storylines as the Wonderla brand grows, making it an enduring part of the Wonderla experience.”
Salvo Fallica, Chief Operating Officer, Red Raion, added:
“We found a precious partner in Wonderla. They deeply understand the power of storytelling and value their guests immensely, committing to offering them memorable experiences that mean something to them. This is why they chose to bring their mascots to life and asked Red Raion to create content that specifically speaks to their parks’ audiences of all ages, building a generational fil rouge, as today’s parents are yesterday’s park kids. The content we created comes along with a new golden age for their parks, laying the foundation for their new experiences. We at Red Raion are immensely proud to support Wonderla in their crucial journey of growth and development as a leader in the LBE market in India.”
The launch event featured a special screening of the film, interactive mascot appearances, and fun activities for families, marking the beginning of Chikku’s thrilling journey as Wonderla’s new ambassador.
Wonderla encourages visitors to book their entry tickets in https://bookings.wonderla.com/ advance through an online portal or customers can buy the tickets directly from the park counters or can contact;
Kochi Park -: 0484-3514001, 75938 53107
Hyderabad Park: 084 146 76333 or +91 91000 63636.
Bengaluru Park -: +91 80372 30333, +91 9945557777.
About Wonderla Holidays Ltd.
Wonderla Holidays Limited is India’s largest and premier amusement park operator, renowned for its top-tier entertainment and unique attractions. The company operates four world-class amusement parks in Kochi, Bengaluru, Hyderabad, and Bhubaneswar, along with the acclaimed Wonderla Resort in Bengaluru. With custom-made rides sourced from leading international suppliers, Wonderla offers experiences unmatched in India. Since its inception in 2000, over 43 million visitors have enjoyed Wonderla parks, solidifying its reputation as the most-visited amusement park chain in the country. Wonderla consistently ranks among the top amusement parks in India and Asia, setting the benchmark for fun and family entertainment.
About Red Raion
Red Raion is the CGI studio for media-based attractions. Founded in 2014, the studio has a long track record in creating custom content for unique experiences all over the world, with clients such as the Loveland Living Planet Aquarium (the Brass Ring Award winner EECO Voyager), Vinpearl Land, and AIDA cruise ships, and boasts a fast-growing library of licensed CGI titles that are now displayed in amusement parks, theme parks, and FECs worldwide.
For more information, please contact:
Wonderla Holidays Ltd.
Email: pr@wonderla.com
Prerna Chandiramani, Senior Executive, MSLGroup
