Semnox Solutions and Falco PlayHub Solutions have expanded their collaboration in the Middle East with the successful launch of Joy Joy Land at Mujan Park Mall in Khamis Mushait, Saudi Arabia.
The new family entertainment centre features a dedicated indoor playground and a family-friendly café, creating a fun and safe environment for children and families.
As part of the installation, Joy Joy Land now operates on Semnox’s Parafait cashless technology platform, integrated by Falco PlayHub Solutions to enhance efficiency, management, and the overall guest experience.
Mr. Suyambu T, business head at Falco PlayHub Solutions, said: “We are delighted to continue our strong partnership with Semnox Solutions in Saudi Arabia through this successful implementation at Joy Joy Land.
“Each collaboration further strengthens our shared vision to deliver innovative, reliable, and engaging entertainment solutions to the Kingdom’s growing leisure market.”
The comprehensive solution includes Lumin readers, a restaurant point-of-sale system, and advanced inventory control and reporting tools, allowing for centralised management and a smooth, cashless experience across the venue.
The project marks another milestone in the growing collaboration between Semnox and Falco PlayHub Solutions, following previous installations across Saudi Arabia that have modernised venue management and introduced innovative, data-driven guest experiences.
Vinayaka Kamath, business head at Semnox Solutions, said: “This partnership continues to set a benchmark for digital transformation in the region.
“Our work with Falco PlayHub Solutions reflects a shared commitment to helping more operators embrace technology that simplify operations and drive growth across the entertainment sector.”
